Thyrocare / B2B

Designed a knowledge Base that drove growth at ThyroNXT platform (Thyrocare)

Designing a knowledge Base
that drove growth at ThyroNXT platform (Thyrocare)

Company

Company

Company

acquired by

Overview

Overview

Overview

The Knowledge Base is a centralized hub inside the ThyroNXT B2B app that provides franchisees with essential business updates, training content, and SKU-specific insights.

Timeline

Timeline

Timeline

1.2 months

Stakeholders

Stakeholders

Product Designer, Product manager,

Design manager, developers, VP of product

Background

Background

Background

Imagine being a marketer tasked with managing ad performance across Facebook, Google, and Instagram—each platform with its own tools and processes. It’s a juggling act that demands time

and precision.

Imagine being a marketer tasked with managing ad performance across Facebook, Google, and Instagram—each platform with its own tools and processes. It’s a juggling act that demands time

and precision.

Objective/Goal

Objective/Goal

Create a platform under NYX that streamlines the workflow from campaign creation to

management, utilizing AI-driven insights and optimizations to boost performance and achieve impactful campaign results.

Create a platform under NYX that streamlines the workflow from campaign creation to

management, utilizing AI-driven insights and optimizations to boost performance and achieve impactful campaign results.

Problem statement

Problem statement

Problem statement

Managing ad campaigns is often a fragmented and inefficient process. Marketers are forced to juggle multiple platforms and tools, leading to constant switching, guessing which strategies work best, and struggling to track budget attribution and optimize performance

Managing ad campaigns is often a fragmented and inefficient process. Marketers are forced to juggle multiple platforms and tools, leading to constant switching, guessing which strategies work best, and struggling to track budget attribution and optimize performance